The EmpireFlippers findings as well as data from Mushfiq have clearly shown, that self-managed Content Websites are, on average, a bad investment with negative ROI for retail investors. Nevertheless, there are Aggregators and Funds emerging, pioneering the space of investing in digital assets and solving the underlying problems: Professional DD, executed by teams with M&A […]
Based on the EmpireFlippers findings from their “Lesser Known Digital Assets: An ROI Study” post, 2/3 of buyers struggled with decreasing ROI – Mushfiq from thewebsiteflip published data and analyzed 15 sites that were sold via the Motion Invest brokerage. 53% of the sites lost traffic after the acquisition, and thereby probably revenue as well
Content Websites are regularly traded based on SDE (seller discretionary earnings), either on a monthly or yearly basis with 3 times the yearly SDE as the industry average, which does not necessarily reflect the true net profit in terms of EBIT. Example: A Website is making $10,000 SDE on a monthly basis. This does not
A 3x SDE Valuation Of A Website Equals NOT a 33% Return Rate Read More »
As one of the leading content website aggregators we might have some unique insights in the markets, be it from operating >20 websites in 10 countries together with renowned media publishers, our partnerships with various marketplaces and brokers, our co-founders like Olaf Schmitz, who was responsible for Amazon’s advertising partners in Europe, or industry experts
5 trends (and 2 non-trends) in Content Website Aggregation for 2023 Read More »
