1) Personalization: AI can enable products to personalize the user experience, and edtech is an excellent example of this. With AI, we can now deploy individualized learning plans at scale, giving each user a “teacher in their pocket” who understands their unique needs and can answer questions or test their skills.
Actionable steps:
-> Identify areas of your business where personalization can improve the user experience.
-> Experiment with chatbots and AI-powered assistants to provide individualized support to your customers.
2) Search: AI-powered search engines make it possible to get a single, concise answer written in natural language, with links to read more if you’re interested. Companies like You and Neeva are doing this for general search queries.
Actionable steps:
-> Optimize your website for natural language queries.
-> Consider implementing an AI-powered search feature on your website to improve user experience.
3) Content creation: Generative AI allows us to turn our imagination into reality and will serve a variety of use cases, from consumers making content “just for fun” to creators or solopreneurs monetizing content.
Actionable steps:
-> Identify areas of your content creation process where AI can be integrated to save time and resources.
-> Experiment with generative AI tools to create custom content for your audience.